SERVICES
Click the plus icons below to see what working together could look like.
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We’ll work together to develop a unique strategy to help you achieve your business goals. Depending on what you need, this may involve:
Researching your audience and creating personas
Analysing competitors
Auditing existing content
Defining your positioning and brand messaging
Mapping the customer and content journey
Conducting keyword research
Developing content pillars
Brainstorming content ideas
Creating your editorial calendar
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Whether you need a one-off report or someone to create content on an ongoing basis, I can help you create whatever you need, including:
SEO articles
Thought leadership
Reports
White papers
Landing pages
Social media copy
Newsletters
Sales materials
And more…
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We can work together to figure out how to communicate your unique story and voice. This will look different for everyone, but typically includes:
Defining your positioning
Conducting a channel audit
Optimising your profiles
Creating content pillars and an editorial calendar
Brainstorming content ideas
Advising on content creation or ghostwriting content
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I can also work as an extension of your team on an ongoing basis or for the duration of a project. This can be especially useful if:
You need extra resources, but not enough to employ somebody on a full-time, permanent basis
You’re hiring for a full-time content role but need some help while you find the right person
You have a specific project you need help with, but nobody to own it
Want to work together?
MY APPROACH
Click the plus icons below to learn more about my approach to working with you.
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I embed myself into your world, getting to know your product, audience, and priorities. I adapt to your ways of working, regularly check in, and join team meetings where helpful. I work like an extension of your team to deliver content that feels on-brand and aligned with your goals.
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I know how overwhelming the marketing landscape can feel. I stay on top of the latest industry developments so you don’t have to. And I’ll always explain the thinking behind the work, so you’re never left wondering what we’re doing or why.
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I don’t just create content, I build the systems behind it. From planning and production to feedback and publishing, I make it easier to stay consistent (even when things get busy).
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I care deeply about the work I take on. I’m motivated by helping mental health organisations grow in a way that’s ethical and genuinely impactful.